The Creator

Simona Hodonova (Sima in Stripes)

Hello lovely people! 🙂

Simona is an illustrator and a graphic designer, working for a design studio, creating infographics and various designs and illustrations working with clients all over the UK, but also as a freelance illustrator producing work that aims to encourage people to stay positive, have fun and gain new knowledge playfully and creatively.

She’s interested in topics such as wellbeing, mental health, self care, environmental and ethical awareness for various age groups, from children to grown-ups.

Her style of illustration has a hand-drawn feel, using elements with various textures, bold colours and cut outs. She loves to add a sense of humour into her work to make people smile and feel good.

She’s published several children’s books, worked with clients on design projects using her skillset and signature illustration style including editorial, product, print and digital designs.

Like Simona’s style?

Commission bespoke illustrations or artwork, by submitting your brief here.​